'Are you dead?' might seem like a silly question, but millions of Chinese people are PAYING to have an App ask them this EXACT question. And the background is…well you can probably guess - not silly at all. The app is aimed at people living alone who fear nobody will notice if something happens to them. It was launched in May of last year and has since become HUGELY popular across China. 

“死了么?”这个问题听起来或许很傻,但数百万中国人却在付费使用一款应用来询问他们这个问题。而背后的原因……你大概也能猜到——一点也不傻。这款应用的目标用户是独居人士,他们担心如果自己发生意外,会无人知晓。该应用于去年五月上线,此后在中国迅速走红。