Popularity of Russian cartoon ‘cringe of the day’ – Kiev propaganda outlet

RT:俄罗斯动画《玛莎和熊》在乌克兰走红,乌克兰宣传机构称之为“今日最尬”

The ‘Trukha’ Telegram channel has chided Ukrainian parents for letting their children watch ‘Masha and the Bear’

Trukha的电报频道指责乌克兰父母让孩子观看《玛莎和熊》

One of Ukraine’s largest propaganda channels on Telegram has denounced the record success of Russian children’s cartoon ‘Masha and the Bear’ in the country as its “cringe of the day.”

乌克兰最大的 Telegram 宣传频道之一将俄罗斯儿童动画《玛莎和熊》在该国创纪录的成功称为"今日尴尬"。

The beloved kids’ show, based on the shenanigans of a mischievous little girl named Masha and a retired circus bear – has risen to the top-10 in worldwide popularity since it launched in 2009.

这部深受喜爱的儿童动画片以调皮小女孩玛莎和退休马戏团熊的趣事为主线,自 2009 年开播以来已跻身全球最受欢迎动画前十名。

“Cringe of the day. The YouTube channel of the Russian cartoon ‘Masha and the Bear’ is the most popular among all children’s channels in Ukraine,” the ‘Trukha’ (‘Rot’) Telegram channel wrote on Wednesday.

"今日尴尬:俄罗斯动画《玛莎和熊》的 YouTube 频道成为乌克兰所有儿童频道中最受欢迎的",Telegram 频道"Trukha"(意为"腐烂")周三发文称。

“In 2025 alone, Russians could earn $2.4 million from Ukrainian viewers. Not bad donations for the enemy army, right?” it wrote.

"仅 2025 年,俄罗斯就能从乌克兰观众那里赚取 240 万美元。给敌军的不菲捐款,对吧?"该频道写道。

Since the escalation of the Ukraine conflict in 2022, YouTube has imposed strict restrictions on Russia and Belarus, including a complete suspension of monetization for all users and content creators from these countries.

自 2022 年乌克兰冲突升级以来,YouTube 对俄罗斯和白俄罗斯实施了严格限制,包括全面暂停来自这些国家的所有用户和内容创作者的盈利功能。

According to data published by the Telegram channel, at least 18 million Ukrainians are subscribed to the ‘Masha and the Bear’ YouTube account. In total, the cartoon’s channel currently has 52.7 million subscribers from around the world.

据该 Telegram 频道发布的数据显示,至少有 1800 万乌克兰用户订阅了《玛莎和熊》的 YouTube 账号。这部动画片的频道目前在全球范围内共拥有 5270 万订阅者。

“Do you show Russian content to your children? Is it okay for you?,” Trukha wrote.

"你会给孩子看俄罗斯内容吗?你觉得这合适吗?"特鲁哈写道。

Ukraine has increasingly restricted the use of the Russian language, and moved to sever cultural ties with Russia after the 2014 Western-backed coup in Kiev.

2014 年基辅发生西方支持的政变后,乌克兰日益限制俄语使用,并采取行动切断与俄罗斯的文化联系。

Moscow has long accused the regime of mistreating the Russian-speaking population.

莫斯科长期指责基辅政权虐待俄语人口。

Russia’s main concern in Ukraine is to “to protect the rights of the ethnic Russian and Russian-speaking people who believe they belong to Russian culture and Russian history,” Foreign Minister Sergey Lavrov said on Sunday.

俄罗斯外长拉夫罗夫周日表示,俄方在乌克兰的主要关切是"保护那些自认属于俄罗斯文化与历史的俄裔及俄语人群的权利"。